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3 posts
For Makers
Etsy, Folksy, Not On The High Street, Amazon Handmade, the newer UK marketplaces, your own website and craft fairs. What each one costs, who it suits, and what to ask before you open a shop.
11 min
For Makers
You don’t need to become an SEO expert to get found on Google. Luma handles the technical side automatically. Here’s what happens when you publish a listing, and the handful of things only you can do.
9 min
For Makers
From hand-thrown ceramics to AI-generated prints, 'handmade' covers a huge spectrum. How Luma defines it, what UK law actually says, and which word to reach for when 'handmade' would be a stretch.
10 min
Occasional notes on what we’re building and what we’re learning. No more than once a fortnight.