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Practical help for makers, and honest notes on what we're building.

A maker photographing handmade ceramics on a table with a phone

For Makers

SEO for Makers: What Luma Does for You, and the Part Only You Can Do

You don't need to become an SEO expert to get found on Google. Luma handles the technical side automatically. Here's what happens when you publish a listing, and the handful of things only you can do.

David · 9 min

An older maker hand-stitching traditional embroidery at a crafting table

How Luma Works

How Luma Market Verifies Handmade Listings

Process descriptions, materials, community reports, and human reviewers. Here's exactly how Luma keeps 'handmade' from becoming meaningless.

7 min

Close-up of hands stitching leather with a needle and waxed thread

For Makers

What Is Handmade? Why the Definition Matters for Your Business

From hand-thrown ceramics to AI-generated prints, 'handmade' covers a huge spectrum. Here's how Luma defines it, what UK law actually says, and why it matters for your business.

10 min

A pair of knitting needles holding stitches of pink wool

Our Story

Why We're Building Luma Market

Two developers who love making things. 150 survey responses in two days. Here's the honest story of why we started Luma Market.

4 min

Handmade means handmade.

If you’re a maker who meets our standard, we’d love to have you. If you’re a shopper who cares about buying genuinely crafted goods, you’re in the right place.

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